Start a study
1
Select your offerings
Open Think > Research > New research. Choose the Offerings to study. When selecting several, describe how they fit together: In sequence, Sold together, or Independent.
2
Choose the objective
Select Who to sell to first, What to charge, What to say, or Who you are up against.
3
Set geography and context
Choose Local or National. Local studies need a selected business address and radius. National studies support the United States, United Kingdom, Canada, and Australia. Add sales calls if you want them included as context.
4
Confirm the search terms
Select Start research, review the suggested Keywords, then select Confirm. Required business facts, location details, and transcript processing must be ready first.
5
Read the results
Open the study from Research and review Report and Evidence. Use the edition picker when several editions are available.