Why AI-Powered Copy Matters
Convert More Prospects
Convert More Prospects
AI-generated copy based on market intelligence and audience insights converts significantly
better than generic content by speaking directly to your prospects’ needs.
Save Time & Resources
Save Time & Resources
Generate months of marketing content in minutes. Focus your time on strategy and patient care
while AI handles the copywriting heavy lifting.
Maintain Consistency
Maintain Consistency
Ensure all your marketing copy maintains consistent messaging, tone, and positioning across every
platform and campaign.
Scale Content Creation
Scale Content Creation
Create unlimited variations of high-performing copy for A/B testing, different audiences, and
multiple marketing channels simultaneously.
Five-Part Content System
Funnels
Create complete funnel copy with landing pages, sales pages, and conversion-optimized
content Full funnel copywriting including headlines, body copy, calls-to-action, and conversion
elements for maximum patient acquisition.
Ads
Generate platform-specific ad copy for Facebook, Google, Instagram, and other advertising
channels Targeted ad copy optimized for each platform’s format, audience, and conversion
requirements with multiple variations for testing.
Scripts
Develop video scripts for ads, sales videos, and marketing content that engages and converts
Complete video scripts including hooks, story frameworks, and calls-to-action for both
micro-content and long-form videos.
Emails
Create email sequences that nurture leads through your patient journey with automated
follow-up campaigns Complete email nurture sequences with subject lines, body copy, and
conversion-focused messaging for lead nurturing.
Messages
Generate SMS and text sequences for direct communication and follow-up with prospects and
patients Short-form messaging sequences optimized for mobile engagement with clear
calls-to-action and conversion focus.
How It All Works Together
1
Start with Intelligence
Your Write copy is powered by intelligence reports from the Think module. Market insights and
audience analysis inform every piece of content generated.
2
Create Funnel Foundation
Begin with funnel copy to establish your core messaging, value propositions, and conversion
elements for each offer.
3
Develop Supporting Content
Generate ads, scripts, emails, and messages that support your funnel strategy with consistent
messaging and positioning.
4
Test and Optimize
Use multiple copy variations to A/B test performance and continuously improve conversion rates
across all channels.
Key Benefits
Intelligence-Driven Copy
Content based on real insights from market research, competitive analysis, and audience
psychology for maximum relevance and impact.
Platform Optimization
Tailored for each channel with platform-specific formatting, character limits, and
optimization for maximum performance.
Conversion Focus
Built to convert with proven copywriting frameworks, psychological triggers, and clear
calls-to-action that drive patient acquisition.
Brand Consistency
Maintains your voice while adapting messaging for different audiences, platforms, and
campaign objectives across all content.
Content Generation Process
Intelligence Integration
- Market Insights: Copy reflects current market conditions and competitive landscape
- Audience Psychology: Messaging targets specific emotional drivers and pain points
- Compliance Awareness: Healthcare-appropriate language and regulatory considerations
- Brand Alignment: Consistent with your brand voice and positioning
Copy Optimization
- Multiple Variations: Generate several versions for A/B testing and optimization
- Platform Adaptation: Customized for each marketing channel’s requirements
- Length Optimization: Right-sized content for platform constraints and audience attention
- Conversion Elements: Strategic placement of calls-to-action and urgency triggers
Quality Assurance
- Healthcare Compliance: Appropriate medical marketing language and disclaimers
- Brand Voice Consistency: Matches your established tone and messaging style
- Audience Relevance: Speaks directly to your target patient demographics
- Performance Optimization: Built using proven copywriting frameworks and psychology
Getting Started
Before using the Write module, ensure you have: - Completed your brand profile in the Brand module
- Created at least one offer in the Offers module - Generated intelligence reports for your offers in the Think module - Completed your onboarding process
Best Practices
Start with Your Best Offers
Start with Your Best Offers
Generate copy for your highest-converting or most profitable offers first. This gives you the
biggest immediate impact on patient acquisition.
Create Multiple Variations
Create Multiple Variations
Generate several versions of each piece of copy for A/B testing. Different approaches may resonate
better with different audience segments.
Maintain Message Consistency
Maintain Message Consistency
Ensure your funnel copy, ads, scripts, and nurture sequences all reinforce the same core value
propositions and brand messaging.
Test and Iterate
Test and Iterate
Continuously test copy performance and regenerate content based on results. Market conditions and
audience preferences evolve over time.
Customize for Your Voice
Customize for Your Voice
While AI generates the foundation, always review and adjust copy to match your specific voice,
style, and practice personality.
Copy Management
Organization
- Offer-Specific: All copy is organized by the offers it supports
- Channel-Specific: Content is categorized by marketing channel and format
- Status Tracking: Monitor generation progress and completion status
- Version Control: Keep track of different copy variations and their performance
Collaboration
- Team Access: Share copy with your marketing team and staff
- Feedback Integration: Incorporate team input and patient feedback into copy refinement
- Approval Workflows: Review and approve copy before deployment
- Performance Tracking: Monitor which copy drives the best patient acquisition results
Integration
- Build Module: Use copy directly in funnel building and page creation
- Launch Module: Deploy copy in advertising campaigns and marketing automation
- Measure Module: Track copy performance and conversion metrics
- Brand Module: Ensure consistency with brand guidelines and voice