You need at least one Offer in Offers > Care Plans before you can generate nurture sequences.
How to generate nurture sequences
1
Go to Write > Nurture
Open the Write module from the sidebar and select Nurture.
2
Click Create New Sequence
Click the Create New Sequence button in the top right corner.
3
Select an offer
Choose the offer you want to create nurture sequences for from the Select Offer dropdown.
4
Select channels
Check one or more channels to generate content for:
5
Select journey stages
Check one or more stages to generate content for:
6
Set variations per stage
Use the slider to choose how many variations to generate per stage (1-10).
7
Set awareness level (optional)
Choose how aware your audience is of the problem and your solution. Defaults to Problem Aware.
8
Click Generate Sequences
Click Generate Sequences to start generation. You’ll see a success toast and be redirected to the nurture list. Each sequence shows a status badge while processing.
How to review content
Once a nurture sequence is completed, click it to open the detail view:- Content is organized by journey stage sections (Opt-In, Post-Booked, No Show, Disqualified)
- Each variation shows a subject (for Email) or title (for SMS) and the message content
- Edit the subject and content inline, then save
- Copy the full content to clipboard
- Provide feedback — thumbs up/down or detailed comments
- Delete the nurture sequence (confirmation required)
How to manage sequences
- Search sequences by offer name, title, or type
- Filter by channel (Email, SMS) or by stage (Opt-In, Post-Booked, No Show, Disqualified)
- Delete sequences (click the delete icon, confirmation required)
Nurture statuses
Tips
- Select both Email and SMS. Generating for both channels at once gives you a complete multi-channel nurture strategy.
- Cover all four stages. Each stage addresses a different point in the customer journey — missing one means missing opportunities.
- Edit subject lines carefully. Subject lines are the biggest factor in whether emails get opened.